Creating a More Inclusive World: Our Power as a B Corp

Building a Sensory-Friendly Future

Have you ever felt overwhelmed by bright lights, loud noises, or crowded spaces? For people with sensory sensitivities or who experience sensory overload, these everyday situations can be incredibly challenging. However, we, at Sensory Friendly Solutions (SFS), are on a mission to change that. We don’t just create and sell sensory-friendly products and services; we’re building a more inclusive world as a B Corp. But what exactly is a B Corp, and how does it align with our mission? Let’s dive in!

What it Means to be a B Corp

B Lab is a nonprofit organization transforming the global economy. Their goal? To redefine success in business to benefit everyone – people, communities, and the planet by creating the standards and framework for B Corporation certification. B Corps like us are businesses that meet rigorous standards of social and environmental performance, accountability, and transparency. In addition, to become certified, companies go through a comprehensive B Impact Assessment, scoring at least 80 points. Perhaps most importantly, B Corps legally commit to considering the impact of their decisions on all stakeholders, not just profit.

In fact, Sensory Friendly Solutions scored an impressive 99.9 on our first B Impact Assessment, a testament to our commitment to creating positive change!

Creating Meaningful Impact: The B Corp Movement and Us

The B Corp movement is revolutionizing business. By becoming a B Corp, we demonstrate our commitment to being a force for good. As a result, this means you can trust us on your journey to becoming more sensory-friendly, accessible, and inclusive.

The B Corp Declaration of Interdependence states: “we must be the change we seek in the world.” For us, this translates to a clear purpose, mission, vision, and set of values:

• Our Guiding Principles:
  • Purpose: Lead the Way in Sensory-Friendly Solutions: Empowering people, businesses, and organizations to create inclusive and accessible experiences for all.
  • Mission: Empowering sensory-friendly experiences for a more accessible and inclusive world.
  • Vision: A world where sensory-friendly options are the norm, creating a sense of belonging for all.
  • Values: We believe in making sensory-friendly solutions simple to understand, educational for all, and powerful enough to inspire positive change.

Five Areas of Impact: How B Corps Make a Difference

Beyond Profit: How We Make a Difference as a B Corp

Being a B Corp goes beyond a certification for Sensory Friendly Solutions. It’s a framework that guides our decisions and actions across all areas of the company. Here’s how we strive to make a positive impact in five key areas:

1. Governance: For us, social impact, not profit, is our measure of success.
2. Workers: One way we prioritize our workers is by paying a living wage (not a minimum wage, but a higher, living wage that is established and published by 3rd parties), ensuring they can afford their basic needs.
3. Community: We’re committed to fostering strong, inclusive communities. We believe accessibility (A) is fundamental to the principles of Justice, Equity, Diversity, and Inclusion (JEDI). Furthermore, we’re a female-founded and operated company led by someone with a disability.
4. Environment: We demonstrate environmental stewardship by encouraging remote work and minimizing travel to almost zero.
5. Customers: We provide ethical marketing and create products and services that directly benefit underserved populations, particularly people with disabilities. Our work makes daily life more accessible and inclusive for everyone.

Showcasing Impact in Action: Making People and Places Matter

B Lab emphasizes that all businesses should consider the impact they have on people and the planet. In fact, we embody this philosophy. For instance, by helping people, businesses, and organizations become more sensory-friendly, we’re making the world a more accessible and inclusive place. Ultimately, this benefits both individuals and businesses.

We’re here to help people start and continue their journey to becoming more sensory-friendly, accessible, and inclusive.

Christel Seeberger, our Founder and CEO

Furthermore, we give back. Firstly, we donate 1% of our sales to The Sensory Foundation. Morevoer, we offer a wealth of free resources, including over 150 blogs, a short documentary, and a podcast, to raise awareness about sensory sensitivity and overload. Finally, we also provide training programs to equip individuals, businesses, and organizations with the tools they need to create sensory-friendly environments in homes, schools, workplaces, and communities. In fact any environment, event, location or experience at all!

B Corp and the United Nations Sustainable Development Goals (UN SDGs)

The UN SDGs are a set of 17 global goals aimed at ending poverty, protecting the planet, and ensuring prosperity for all. These goals align perfectly with our mission and vision of an inclusive world. Importantly, businesses play a crucial role in achieving these goals, and we actively support five of them through our work.

• Quality Education
• Good Health and Well-Being
• Reduce Inequalities
• Decent Work and Economic Growth
• Sustainable Cities and Communities

Conclusion: The Many “Bs” of Sensory Friendly Solutions

For Sensory Friendly Solutions, being a B Corp™ goes beyond a certification. It’s a commitment to accessibility, inclusion, and positive social impact. As well, it’s about creating a world where everyone feels comfortable and has the opportunity to thrive. In short, it’s about the many “Bs” that define us:

• Be Accessible: We believe everyone deserves to participate in the world around them.
• Be Inclusive: Sensory-friendly spaces are welcoming for all.
• Be Good for People: We prioritize the well-being of individuals and communities.
• Be Good for Business: Sensory-friendly practices can enhance customer experience and employee satisfaction.
• Be Good for the Planet: We strive to minimize our environmental footprint.
• Be Sensory-Friendly: It’s at the heart of everything we do.

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